International exhibition of the hospitality industry
The leading trade fair for Ho.Re.Ca and Retail world
Are the days when it took the “expert hand of a barman” to produce a faultless espresso over? Not quite, but now technological innovation is keeping a tight rein on all the parameters that ensure barmen achieve results that will keep their clientele perfectly contented.
Nowadays every bar wants to set itself apart from its rivals and one way of doing so is by drawing on the support of companies the produce blends tailored to the many and varied (but very precise) consumer needs, and by offering suitable training. Because coffee does vary greatly.
How do you reconcile the use of automated machinery with the need to turn out a consistently high-quality product in all those situations where there is no professional barista on hand, but consumers still want the very best? And how do you do it in a way that will also help boost sales?
xhibitors only. SMART Label is a new award that will be bestowed on those products, services or projects, proposed by companies taking part in the fair, that will stand out for their innovative features in terms of function, technology, eco-friendliness and ethical and social implications.
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Host - International Hospitality Exhibition - merges with Tuttofood - food processing exhibition - in order to create Food Hospitality World: the most important food processing and hospitality industry in the world.
The event takes place every year in three different continents.
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The online anti-counterfeiting service, made available by Host and run by Studio Jacobacci & Partners, this month guides us through the various levels of protection patents can give and lists the patenting awards made to small businesses.